Tag Archives: Biomimicry Institute

Being Green – How Green Can We Be?

Posted on by — 2 Comments ↓

Hi Folks:

Well, next Monday marks the beginning of what is now ‘Earth Week’.  Forty years ago Earth Day began in the US, largely due to the efforts of US Senator Gaylord Nelson.  Forty years ago being an ‘environmentalist’ was generally looked down on, a title bestowed upon those radical hippie types with whom ‘normal’ people did not want to associate.  How times have changed, and for the good of all of us, too!  Daily Planet for example is hosting ‘Be Kind to Earth Week’ on Discovery Channel, but if you’ve signed up for the Biomimicry Institute’s Great TV Rebellion of 2010, you won’t be watching television, electing to go outside more instead.

The title for this week’s ‘Being Green‘ post comes from a Twitter hashtag – #howgreencanweb from @eight bottles – people are invited to post ideas and methods for being greener with this tag attached.  How green can we be?  It’s an interesting question.  Note the question is not, “How green should we be?” because today the general answer is that we should all strive to be as green as possible.  Continue Reading →

Being Green – Social Networking

Posted on by — 3 Comments ↓

Greetings!  Friday once again… where did the week go?  Ah well, as the saying goes, there are 168 hours in a week; what you do with them is up to you.  I was sitting at my computer, staring at a blank screen (that adamantly refused to write anything on itself), when my wife (who sits at the computer beside me) suggested I ‘follow’ on Twitter someone from England who blogs about rooftop gardens, green roofs, etc. (@gardenbeet on Twitter).  That got me thinking about an article I had read earlier today entitled, “Why you have to engage in social media, even if you don’t want to“.

While it’s true that twenty years ago few people had ever heard of a ‘web site’, the simple truth is that websites now get lost in their sheer numbers and social media, such as Facebook, Twitter, MySpace, LinkedIn, and more are sweeping the world and very directly changing the way we do business.  Marcia and I wrote a post last month about our own foray into Social Networking, and we now have a Twitter landing page on this site, where we provide links and information related to social networking information (updated as we can).  Social networking affects every group or business, in every field.   During the recent 2010 TED Conference in California, there were over 40,000 ‘tweets’ (short posts) about the conference.   Chris Anderson of TED can be found at @TEDChris. More and more businesses are allowing/encouraging their employees to post about their experiences with and within the company, and while there have been a couple of instances of people being dismissed as a result of their posts, these events were anything but private and reflect back to the company as well.  ‘CoTweet‘ for example is a resource that allows the employees of a company to share one Twitter account, engaging with their clients online.

Curious, I went to the US Green Building Council home page, and they have a Twitter account (@usgbc).  Being Canadian, I also went to the Canada Green Building Council home page, and they’re not (yet?) hooked up to Twitter.  I’ve sent them an e-mail letting them know that when they do, I’ll be happy to update this post!  Some of the groups, organizations and companies I ‘follow’ on Twitter in relation to sustainability and green building, in addition to those mentioned above, are:

I’m sure you’ll develop your own lists.  Oh, BTW, if you’re like me and tend to be a bit loquacious, I highly recommend Twitlonger.

Articles, sites and news I found this week include the following.  Before I get to that, a reminder that there’s a webinar on ‘Understanding Green Schools‘ on March 17, 2:00 p.m. EDT.  Click on the link to register.

In no particular order:

Have a great week!

Mike.

P.S.

If you’re in the Portland, OR area on March 20–21 and are looking for a way to release some of the stress in your life, drop by the Ohara Ikebana Exhibition at the Portland Japanese Garden.